by _comunica2punto0

#marketing Travel-Related Google Search Trends [Infographic]

In Marketing on 5 junio, 2017 at 15:47

Consumers in the United States now use mobile devices more than desktop computers to search online for information related to family vacations, luxury travel, and couples travel/honeymoons, according to recent research from Google.

The report was based on internal US Google search data from January 2014 through January 2017, as well as data from a survey of US online consumers.

Google searches related to family vacations have undergone the strongest year-on-year growth among travel-related categories, the analysis found.

Some of the fastest-growing search terms related to family travel are “best vacations for kids under 10” and “inexpensive family vacations.”

Check out the infographic for more insights from the research:

About the research: The report was based on internal US Google search data from January 2014 through January 2017, as well as data from a survey of US online consumers.

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

via MarketingProfs How-To Articles http://ift.tt/2qXNGSo

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