by _comunica2punto0

#marketing The Top 15 US Web Properties and Mobile Apps

In Marketing on 28 julio, 2017 at 15:44

Google and Facebook control both the most-visited Web properties and the most-used mobile apps in the United States, according to recent research from comScore.

The report was based on June 2017 comScore measurement data.

Google-owned sites, including YouTube and other platforms, were the most-visited Web properties by US consumers in June (241 million unique visitors across mobile devices and desktop computers, combined).

Facebook was the next most-visited Web property (204 million unique visitors).

Facebook’s app was the most popular with US adults in June (76% reach among people age 18+); YouTube ranked second (67%).

Facebook Messenger was third (65%), followed by Google Search (60%) and Google Maps (56%).

About the research: The report was based on June 2017 comScore measurement data.

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

via MarketingProfs How-To Articles http://ift.tt/2eTAopF

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